Australia's Rich Not Big Givers to Charity

Once again the media (Sydney Morning Herald 25 May 2010) draw attention to the gap between the giving of the wealthy of the US and UK and those of Australia.  The good news in the article is that a significant number of company directors volunteer their time to serve on boards of non profits.  Ergo, as non profit managers we are in a position to educate our board members and through them their peers in the value of giving.The value of their time and experience as board members is significant and welcome but it is their philanthropy that will make the real difference.