How do we make our Case to Asia's New Wealthy?

According to the new Merril Lynch Cap Gemini World Wealth Report, China and India harbour the world’s fastest-growing collection of millionaires and billionaires, making them magnets for wealth managers. But how many of us involved in philanthropy are cultivating these potential new donors?  How much do we understand about attitudes to giving amongst these prospects?  How do we make our case to them:  how do we organise our case around their visions and beliefs?